Product Analytics
Trusted engagement and retention signals. Certified definitions for engagement, retention, and activation power cohort analysis without SQL, so funnel questions are answered without a new query request.
Get guided setupCertified engagement and retention definitions, available on demand
Product analytics teams frequently field cohort, funnel, and retention questions that would otherwise require a new SQL query each time. QuaerisAI resolves these questions through certified definitions of engagement, retention, and activation, so the same cohort logic applies whether the question comes from a product manager or a growth analyst. The underlying event tracking data does not need to move or be re-modeled to support this; the agent queries it where it already lives.
Every answer traces back to the underlying event or usage table it was calculated from, so a product manager can trust a retention figure without re-deriving it from raw event data.
Benefits
This agent framing helps product teams answer cohort and retention questions without a new query every time.
- Time efficiency: Answer cohort and funnel questions directly instead of filing a new SQL request.
- Consistent definitions: Engagement, retention, and activation are calculated the same way every time.
- Traceable answers: Every figure traces back to the underlying event or usage table.
- Governed access: Product data access respects existing role-based permissions.
- Faster iteration: Product managers can explore cohort questions without waiting on a data team.
- Consistent methodology: The same retention and activation logic applies across every cohort and product surface.
Problem addressed
Cohort and funnel analysis typically requires a new SQL query for each variation, whether that is a different signup month, a different activation event, or a different retention window. That repeated query-writing consumes analyst time on work that is conceptually the same question asked slightly differently.
Certified definitions of engagement, retention, and activation let product teams ask cohort and funnel questions directly, with the underlying logic already established and consistent.
What the agent does
- Resolves cohort, funnel, and retention questions through certified definitions
- Traces every figure back to the underlying event or usage table
- Applies consistent activation and engagement logic across every cohort
- Answers new cohort variations without a new SQL request
- Enforces existing role-based access on product data
Why do this with AI
Cohort and funnel questions are conceptually repetitive even when the specific parameters change, which makes them a good fit for an agent grounded in certified definitions rather than a fresh query each time. The underlying logic stays constant; only the specific cohort or window changes.
Instead of waiting on a new query for each cohort variation, product teams can ask directly and iterate on the questions that actually matter.
Who this agent is for
- Answer cohort and funnel questions without a new SQL request each time
- Trust that retention and engagement figures use a consistent definition
- Trace every figure back to its underlying event data
- Iterate on product questions without waiting on a data team
- Apply the same activation logic across every product surface
How it works
The agent resolves each question through the same governed pipeline as every other QuaerisAI agent: identity and permissions are checked first, the question is mapped to certified definitions, a governed query runs against the source data, and the result is returned with a full audit record attached.